Job Overview

Responsibilities :

· Create marketing content: press releases, web content, success stories, newsletters, emails, direct marketing pieces, advertising, and other collaterals

· Help define key messaging for product launches and campaigns

· Work with the marketing team to provide engaging content and copy for promotional campaigns

· Plan and write content for web, mobile and app(interaction flows, emails, product messaging)

· Develop new and innovative ideas for content across social media platforms of Bewakoof

· Own creation for Bewakoof’s content initiatives: fashion blog, website, app, owned, earned & paid media

· Co-ordinate with external bloggers and guest writers for product descriptions and SEO articles

· Work with the management and the rest of the team to be a guardian of the brand voice, ensuring consistency across all of Bewakoof’s channels

· Oversee, edit and curate articles by freelancers


· Proven experience in creating/writing content for websites and/or other digital media (written samples of work required)

· Minimum experience of 1 year in Content/Copywriting

· Strong organizational and communications skills

· Must possess a strong interest in the fashion industry

· Must have basic SEO knowledge

Job Detail
  • Offered Salary Per Month₹15,000 - ₹20,000
  • Career LevelWorkstation (Associate)
  • Experience1 - 2 Years
  • GenderBoth
  • INDUSTRYOnline Media
  • QualificationBachelor's Degree
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