The Digital Marketing Specialist is responsible for developing, implementing, tracking and optimizing our digital marketing campaigns across all digital channels.
Playing a key role in the product marketing process, the digital marketing specialist is our brand ambassador to communicate value proposition through various digital media.
JOB ROLE– Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns- Design, build and maintain our social media presence- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)- Identify trends and insights, and optimize spend and performance based on the insights- Brainstorm new and creative growth strategies- Plan, execute, and measure experiments and conversion tests- Collaborate with internal teams to create landing pages and optimize user experience- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points- Instrument conversion points and optimize user funnels- Collaborate with agencies and other vendor partners
SKILLS: Good understanding of marketing methodologies and experience in digital marketing. Experience operating in multiple-territories. Deep Information Security industry knowledge and product marketing experience. Strong oral and written communication and presentation skills. Self-motivated and determined with attitude to succeed. Thrive in a fast-paced entrepreneurial environment.
IMPORTANT: At least 3 years experience in digital marketing. MBA in Sales/Marketing
Offered Salary Per Month₹30,000 - ₹50,000
Career LevelCabin (Executive)
Experience3 - 5 Years