Pyrite Technologies
  • Post Date: November 3, 2017
  • Applications 0
  • Views 22
Job Overview

Pyrite Technologies is looking for a smart, energetic and tech-savvy social media marketers for its Indian and International clients. This position requires senior-level experience as a social media marketing manager with in-depth knowledge on Search Engine Marketing (SMM), Content Marketing, Web Analytics (Google/Omniture), Online Promotions, Email Marketing and Reporting with at least 5+ years of in-house or agency experience.

Technical Skills:

Measure results on a daily basis. Your results should tie back to your objectives and provide a clear understanding of the returns you’re getting.

Essential Duties of the Social Media Manager

  • Manage social media marketing campaigns and day-to-day activities including:
    • Develop relevant content topics to reach the company’s target customers.
    • Create, curate, and manage all published content (images, video and written).
    • Monitor, listen and respond to users in a “Social” way while cultivating leads and sales.
    • Conduct online advocacy and open a stream for cross-promotions.
    • Develop and expand community and/or influencer outreach efforts.
    • Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, Blog, etc.).
    • Design, create and manage promotions and Social ad campaigns.
    • Manage efforts in building online reviews and reputation. Monitor online reviews and respond to each review.
    • Analyze key metrics and tweak strategy as needed.
    • Compile reports for management showing results (ROI).
  • Become an advocate for the company in social media spaces, engaging in dialogues and answering questions where appropriate.
  • Demonstrate ability to map out a comprehensive marketing plan. Drive strategies that are proven by testing and metrics.
  • Develop organizational elements in order to implement a proactive process for capturing happy, loyal customer online reviews.
  • Monitor trends in social media tools, applications, channels, design and strategy.
  • Implement ongoing education to remain highly effective.
  • Identify threats and opportunities in user-generated content surrounding the company. Report notable threats to appropriate management.
  • Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising social media, content marketing, SEO and social advertising campaigns.
  • Monitor effective benchmarks (Best Practices) for measuring the impact of social media campaigns. Analyze, review, and report on effectiveness of campaigns in an effort to maximize results.

Essential Pre-requisites:

  • Possesses knowledge and experience in the tenets of traditional marketing. Marketing degree is welcomed but not required with relevant work experience.
  • Demonstrates creativity and documented immersion in social media. (Give links to profiles as examples).
  • Proficient in content marketing theory and application.
  • Experience sourcing and managing content development and publishing.
  • Exhibits the ability to jump from the creative side of marketing to analytical side, able to demonstrate why their ideas are analytically sound.
  • Displays in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Twitter, Instagram, YouTube, Pinterest etc.) and how each platform can be deployed in different scenarios.
  • Maintains excellent writing and language skills.
  • Enjoys a working knowledge of the blogging ecosystem relevant to the company’s field.
  • Displays ability to effectively communicate information and ideas in written and video format.
  • Exceeds at building and maintaining sales relationships, online and off.
  • Practices superior time management.
  • Is a team player with the confidence to take the lead and guide other employees when necessary. (ie: content development, creation and editing of content, and online reputation management).
  • Makes evident good technical understanding and can pick up new tools quickly.
  • Maintains a working knowledge of principles of SEO including keyword research and Google Analytics or Adobe Omniture. Highly knowledgeable in the principles of “Search and Social.”
  • Possesses functional knowledge and/or personal experience with WordPress.
  • Demonstrates winning Social Customer Service techniques such as empathy, patience, advocacy and conflict resolution.
  • Possesses great ability to identify potential negative or crisis situation and apply conflict resolution principles to mitigate issues.

Extras:

  • Package: As per industry standards.

  • Experience: 4+ Years or Above as Social Marketing Manager

  • Location: Hi-tech City, Hyderabad or Bangalore (On-site at Infosys, Electronic City)

  • Available Positions: 2

Note: Please apply only if you have relevant experience in the above industries as mentioned. Expecting the candidate to join the Infosys Campus in November 2017 itself.

Job Detail
  • Offered Salary Per Month₹50,000+
  • Career LevelCorner Office (Manager)
  • Experience5 - 7 Years
  • GenderBoth
  • INDUSTRYOnline Media
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